Image of Avni-Thakrar-Neeliah


I am a British Asian woman and have been in the financial services industry for over 16 years. I am currently a Product strategy Director at Schroders, and prior to my current position, have held roles across the Banking and Asset Management industry.

Across both Banking and Asset Management I’ve noticed limited diversity, particularly in senior roles. I believe that genuine diversity has the potential to bring many positive changes to this industry and also to the societies in which we operate. I strongly think that if you want something to change you have to do something about it. Being part of a project that provides a platform to be involved with making a positive and sustainable change helps to make that happen.

I am married and have two children, when I’m not working I love to exercise, travel and spend time with the family.

How to get involved

Join as a member firm

Become a member by declaring your firm’s support at
a business level. Apply now and let us know how you can help.

Join as a Partner or a Supporter

Partners and Supporters are companies and organisations within the industry, who do not fall within our Member definition but share our goals and values and agree to amplify the work the Diversity Project does.

Join as an ambassador

Diversity Project Ambassadors are people with a savings and investment background who support the Project’s ambition to accelerate diversity and inclusion in our sector. They advocate inclusion and offer their time and expertise to support the Project’s activities. Please read about the role of an ambassador.